Media Kit 2026

The audience security vendors
actually want to reach.

Not millions of passive readers — 50,000 verified security practitioners with a 47% open rate. That's 23,500 engaged readers per issue, at a fraction of the cost of banner advertising.

Audience at a glance

50,000+
Verified subscribers
47%
Average open rate
23,500+
Engaged readers per issue
9.2%
Average click-through rate
4.1×
Open rate vs industry avg
71%
Security purchasing influence
The Practitioner Advantage

Why a smaller list outperforms a larger one

Decryption Digest readers come for one reason: to understand critical vulnerabilities and threat actor TTPs before they become incidents. That high-intent context makes every sponsored placement land differently than a banner ad on a news site.

47%
Open rate

Industry average is 20–22%. Ours is more than double.

9.2%
Click-through rate

3–4× the industry average of 2–3% for security newsletters.

71%
Purchasing influence

71% of readers are involved in security tooling purchase decisions.

Cost per engaged reader — comparison

$0.11
Decryption Digest (newsletter slot)
$15.00+
Large security publication (banner CPM)
$8–$20
LinkedIn Sponsored Content
Audience breakdown

Who reads Decryption Digest

Job Function

Security Engineer / Architect34%
SOC Analyst / Threat Hunter22%
CISO / VP Security18%
Penetration Tester / Red Team12%
Security Researcher8%
GRC / Compliance6%

Industry

Financial Services28%
Technology24%
Healthcare14%
Government / Defense12%
Critical Infrastructure11%
Other11%

Geography

North America52%
Europe26%
Asia-Pacific14%
Middle East & Africa5%
Latin America3%
68%

Senior, Director, VP, or C-Suite title

82%

Work at companies with 500+ employees

71%

Involved in security purchasing decisions

What it looks like

Sample newsletter placement

A mid-digest newsletter slot, as seen by subscribers.

DECRYPTION DIGESTWeekly Threat Briefing
CVE WATCH · ZERO-DAY ALERT

Ivanti Connect Secure Zero-Day Under Active Exploitation — Patch Now

CISA added CVE-2025-0282 to KEV. Nation-state actors are using the stack overflow to deploy SPAWN malware...

Sponsored

YourProduct — Detect threats your SIEM misses

80% of breaches start with exploited credentials. YourProduct correlates identity signals, endpoint telemetry, and network flows to catch what SIEM rules miss — before lateral movement begins.

Get a 14-day free trial → yourproduct.com
THREAT ACTOR WATCH

Qilin Ransomware Silences 300+ EDR Products Before Encryption

The rwdrv.sys driver abuse chain gives Qilin kernel-level control before...

Illustrative placement — actual copy is written or reviewed by Decryption Digest editorial.

Ad specifications

Placement formats & specs

Newsletter Slot

$2,500/per issue

Best for: Brand awareness, product launches, webinar promotion

  • Mid-digest sponsored section
  • Headline: up to 12 words
  • Body copy: 80 words max
  • One tracked CTA link
  • Logo optional (200×60px PNG)
  • Post-campaign performance report

Sponsored Deep-Dive

$4,500/per post

Best for: Thought leadership, SEO, long-term pipeline

  • Full-length article (1,500–2,500 words) on /blog
  • Promoted in weekly newsletter to 50K subscribers
  • SEO-optimized — ranks in Google long-term
  • "Sponsored by" label + logo throughout
  • Amplified on LinkedIn
  • Permanent — no expiry

Premium Placement

$6,500/per month

Best for: Sustained visibility, demand gen, competitive displacement

  • Top-of-digest position across 4 weekly issues
  • Logo in email header (600×120px PNG)
  • Headline: up to 15 words
  • Body copy: 120 words max
  • Two tracked CTA links
  • A/B copy testing + monthly report

Exclusive Partnership

Custom/negotiated

Best for: Category leadership, full-funnel coverage

  • Category exclusivity (competitors blocked)
  • Co-branded threat reports
  • LinkedIn Live / webinar collaboration
  • Multiple monthly newsletter placements
  • Dedicated landing page integration
  • Quarterly business review
Editorial policy

What we will (and won't) do

Clearly label all sponsored content
Write or review ad copy for accuracy and tone
Provide click and open rate performance reports
Offer category exclusivity on request
Ensure sponsored deep-dives match editorial standards
Provide copy recommendations based on audience data
Publish fake editorial coverage as paid content
Accept placements from scam or unvetted tools
Guarantee specific open or click rates
Share subscriber PII with sponsors

Ready to reach 23,500 engaged security professionals?

Send us your campaign goals and we'll come back with a placement recommendation, available dates, and pricing within 24 hours.